About us

Welcome to Circuit Couture!

Our Story

Circuit Couture was created to fuse the spirit of motorsport with the language of modern streetwear. Founded by long-time enthusiasts Michael Nelson and Kevin Lindbloom, the brand takes inspiration from weekends at the track and late nights in the garage, aiming to balance bold racing graphics with minimalist, fashion-forward identity pieces. We're not just about showing love for racing, but wearing it as part of our lifestyle.

Our Mission

Our mission is simple: to provide motorsport enthusiasts with top-notch clothing that celebrates the spirit of speed and competition. We believe that your passion should be reflected in what you wear, whether you're at the track, in the garage, or just out and about. That's why we design and produce unique, high-quality apparel that captures the essence of racing culture.

What We Offer

At Circuit Couture, we offer a wide range of products designed with the racing fan in mind. Our graphic tees are inspired by iconic cars, moments in racing, and a love for driving. Our designs are DTG printed on high quality, 100% cotton fabric to provide you with a long lasting, comfortable contribution to your wardrobe.

 

Meet the Team

Michael Nelson - Co-Founder & Designer
Michael has been a racing enthusiast since childhood, cutting his teeth on dirt bike racing before transitioning to the world of motorsport. His love for the sport extends beyond the track, with an interest in simulators and a passion for vehicles, including his prized Camry TRD. Michael's unique blend of hands-on racing experience and design expertise ensures that Circuit Couture apparel not only looks great but also embodies the spirit of racing.

Kevin Lindbloom - Co-Founder & Designer
Kevin has a deep-rooted passion for racing. With experience as a drivetrain engineer for a competition race team, he brings a technical edge and practical insight into the design process at Circuit Couture. His engineering background and ownership of a GR86 provide him with a comprehensive understanding of both the aesthetics and mechanics of racing culture. Kevin’s meticulous attention to detail and innovative approach help bring the most authentic racing-inspired designs to our apparel.

Contact Us

Have questions, feedback, or just want to chat about racing? Reach out to us at info@circuitcouture.store or follow us on our social media channels. We’d love to hear from you!

Stay fast, stay stylish, The Circuit Couture Team